LOCOG announces measures to keep Games spectators entertained

A raft of entertainment measures, surprise gigs, official songs and roaming performers that will keep Olympic spectators entertained have been unveiled by LOCOG.

The organising committee revealed yesterday that five official songs have been composed for the Games under the theme Rock The Games with Muse (pictured), Elton John, Delphic, Chemical Brothers and Dizzee Rascal recording new music tracks that will become the soundtrack to the largest sporting event in the world.

Dizzee Rascal and Scissor Sisters are just two artists that will perform surprise concerts at some of the Olympic venues, whilst the English National Ballet, street dancers and cheerleaders will showcase material too.

LOCOG wishes to create a sports presentation experience for spectators that will entertain and educate. Each venue will have a tailored sports presentation programme offering different experiences best suited to sports. A music library of 2012 songs with five music themes – energy, primetime, extreme, heritage and world stage – has been compiled. Each theme will be tailored for specific sports, for example heritage for tennis at Wimbledon or extreme for BMX.

Films, including “Sport A-Z” for Olympic and Paralympic sports, will be shown before each session allowing spectators to get an overview of the sport. The films will use actions shots of former and current athletes as well as graphical animations and motion capture avatars demonstrating the sports.

A number of venues will have in-ear commentary radios available for purchase by spectators, giving access to live expert analysis of the competition. The radio will be available for sports where a number of elements are happening simultaneously on the field of play or where there are judged elements which may not be easily understandable for those new to the sport.

Debbie Jevans, director of sport, said: ‘Inspiring people to engage with sport has always been central to our vision. There are 26 Olympic sports and many people will be seeing these for the first time so we will explain some of the intricacies in an innovative and informative way. We also want to ensure the way we present sport adds to the experience of the spectators in the venues and builds the atmosphere. This will be a special summer and we are grateful to everyone who has given their time and expertise over the past years.”

An entertainment programme will also run throughout the day from locations around the Olympic Park. Roaming performers will entertain the crowds while they explore the park. A bandstand will also offer up-and-coming performers the opportunity to perform in front of thousands of people during the Games.

In addition to the entertainment around the Park there will be chances to take a photo with a mascot and visit sponsor showcases.