Record numbers for Natural & Organic Products Europe

Listen to this article

NaturalandOrganicProductsEuropeNatural & Organic Products Europe, organised by Diversified UK, has announced record breaking attendance figures for its 2013 edition, which took place at London’s Olympia on April 7-8.  With 8,810 industry professionals from 76 different countries packing the aisles over the two days, the show enjoyed a 20 per cent increase in unique attendees (excluding revisits) compared to 7,352 in 2012.

The significant surge in visitor numbers – which included buyers from Boots, Amazon, John Bell & Croyden, Waitrose, Ocado, NBTY Europe, Harrods and Abel & Cole – has led many exhibiting companies to rightly hail the 2013 show as its most successful ever.  And, as a result, over 50 per cent of exhibitors have already rebooked for next year – when Natural & Organic Products Europe returns to Olympia’s Grand Hall on April 13-14, 2014.

Carol Dunning, who took over as Natural & Organic Products Europe’s event manager last year, commented: “Having just had the best attendance in the show’s 17-year history, it proves that the natural and organic industries are getting stronger and becoming more mainstream than ever before. Consumers are showing increasing awareness of the benefits of following a natural and healthy lifestyle, and this sector is reacting to that demand. We had a record number of innovative launches this year and the hall was packed with knowledge-aware retailers and buyers – I must say I’m excited about the future for this hardworking industry!”