TRO expands team with new appointment

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Laura Humphrey has joined experiential agency TRO‘s drinks team as senior account manager.

Working primarily on behalf of premium drinks giant Diageo, she will be holding operational and staffing responsibilities for the Pimm’s account, as well as managing experiential teams on behalf of Jose Cuervo.

She will also contribute to new business pitches for TRO’s drinks accounts.

Humphrey joins TRO from communications agency Exposure, where she worked on integrated campaigns for Twinings, Fosters and Jacques Cider amongst other brands.