World Travel Market and Business Travel Market to co-locate in 2013

Reed Travel Exhibitions (RTE) has announced that its specialist corporate travel exhibition, Business Travel Market (BTM), will be co-located alongside World Travel Market (WTM), in 2013.

World Travel Market 2013 will take place at ExCeL, London, November 4-7.

The fifth edition of BTM will remain a two-day event with a pan-European Hosted Buyer Programme and will take place on November 6-7, the final two days of WTM.

The move improves the offering for exhibitors and visitors for both events and demonstrates RTE’s commitment to deliver new opportunities for its stakeholders.

Reed Travel Exhibitions’ managing director, Richard Mortimore said: “Following RTE’s acquisition of BTM last year, it was always planned to put it alongside our flagship travel event, WTM.

“Our demographic data clearly shows that over 17,000 visitors to WTM reflect companies that have an involvement in business travel, so it is pleasing that we can now offer this specialist event at ExCeL for the last two days of WTM.”

Commented Paul Robin, exhibition director, BTM, on the co-location: “We are excited by the business opportunities the co-location with WTM gives our clients, but the good news doesn’t end there.

“We are continuing to invest and build on the success of BTM’s high quality Hosted Buyer Programme; the first in the corporate travel sector.

“We are also launching a series of invitation-only industry dinners throughout the year as well as a brand new BTM Knowledge Conference in June in London. This creates many more touch points for our clients with the market throughout the year; all leading to the main event in November. More details will follow over the coming months; so very exciting times ahead.”